{"id":3095,"date":"2017-12-11T16:20:19","date_gmt":"2017-12-11T16:20:19","guid":{"rendered":"http:\/\/westminsterradio.net\/?p=3095"},"modified":"2017-12-11T16:20:19","modified_gmt":"2017-12-11T16:20:19","slug":"the-abos-of-blood-donation-fay-cross","status":"publish","type":"post","link":"https:\/\/blog.westminster.ac.uk\/radio\/the-abos-of-blood-donation-fay-cross\/","title":{"rendered":"The ABO&#8217;s Of Blood Donation &#8211; Fay Cross"},"content":{"rendered":"<p>1.<em><strong> Written Pitch to the Press Office at Give Blood<\/strong><\/em><\/p>\n<p><strong>Title: <\/strong>The ABO\u2019s of Blood Donation<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Delivery date: <\/strong>2017<\/p>\n<p><strong>Number of episodes:<\/strong> 3<\/p>\n<p><strong>Duration: <\/strong>6-7 minutes each<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Synopsis: <\/strong><\/p>\n<p>The amount of young people that donate blood is shockingly low; Over half of the people that donate blood are over the age of 45. This three part podcast will explore each process of donating blood from the donation, delivery to the hospital and the blood being used. This will break down the serotypes and show young people how simple the process is.<\/p>\n<p>Organisations and charities have started using podcast to research out to new audiences to encourage people to get involved. In America especially, podcasts are huge and are getting involved with some big charities such as Greenpeace USA, Amnesty International and OnePlusOne who are all putting out their own podcasts. I feel like an organisation like you would really benefit from this.<\/p>\n<p><strong><em>Visual element<\/em><\/strong><\/p>\n<p>The visual aspect for this would be pictures off the process, such as the equipment used, me (for example) giving blood, the van etc. This breaks down the barriers even more. It would be a separate tab on the website the has the title of each episode, this is very similar to the hit podcast <em>Serial<\/em>, they allowed people to looks through the documents and photos they were talking about in the podcast, it wasn\u2019t needed but it just added to it. Also the on the website it would include the podcast because that\u2019s another way to attract people to listening to podcast.<\/p>\n<p><strong>Episode 1: The Donation <\/strong><\/p>\n<p>The donation part is what puts people off giving blood. A big needle in their arm for 7 minutes giving them loads of pain? No, a needle in their arm that\u2019s pretty painless is the reality of the situation. This episode will illustrate the moment you walk in to your appointment to the end where you\u2019re tucking into a biscuit and a glass of squash.<\/p>\n<p>Interviews will be with people that work there, describing what\u2019s going on and why people should donate and getting rid of the stereotypes so it encourages young people to go and donate.<\/p>\n<p><strong>Episode 2: The Journey <\/strong><\/p>\n<p>This episode will follow the process of the blood being transported from the donation centre to the hospital that needs the blood. This is a crucial part that not many people think of but is the most important part of the whole process. Here I would follow a van driver, get them to tell stories and explain about the process.<\/p>\n<p><strong>Episode 3: The Delivery <\/strong><\/p>\n<p>Once you\u2019ve donated your blood you get a text a few weeks later to say what hospital your blood has been issued to. Once I know where my blood has been issued I will go and see what it\u2019s going to be used for and even interview the person that got to use my blood. Interviews with doctor\u2019s talk about how important it is and how many lives are saved with blood donation and why they think young people should give blood.<\/p>\n<p>&nbsp;<\/p>\n<p>2)\u00a0<i style=\"font-weight: bold\">Confirmation\u00a0of\u00a0Commission\u00a0<\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3096 aligncenter\" src=\"http:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/Screen-Shot-2017-12-11-at-15.46.41-300x204.png\" alt=\"\" width=\"369\" height=\"251\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>3)\u00a0<em><strong>Cue<\/strong><\/em><\/p>\n<p>Blood donation is is seen as something that people over the age of 45 are more likely to do, however young people are needed more than ever to help keep the blood supply up. But why don&#8217;t young people donate? Fay Cross went and explored why young people are needed and hopefully get rid of any stereotypes surrounding the topic.<\/p>\n<p>[CLIP]<\/p>\n<p>INTRO: (music Ray BLK &#8211; My Hood)&#8221;&#8230;Hi I&#8217;m Fay Cross&#8221;<\/p>\n<p>OUTRO: &#8220;&#8230;Do something amazing, Give Blood.&#8221; (music B Postitive Choir live from the MOBOs)<\/p>\n<p>DUR: 17&#8217;30&#8221;<\/p>\n<p>That was Fay Cross with The ABO&#8217;s of Blood donation<\/p>\n<p>&nbsp;<\/p>\n<p>4)\u00a0<em><strong>Images to help promote\u00a0<\/strong><\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3099\" src=\"http:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/blood-300x135.jpg\" alt=\"\" width=\"300\" height=\"135\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3100\" src=\"http:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/FullSizeRender-1-300x295.jpg\" alt=\"\" width=\"300\" height=\"295\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3101\" src=\"http:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/GiveBlood-300x168.jpg\" alt=\"\" width=\"300\" height=\"168\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>5)\u00a0<em><strong>Tweet to help Promote\u00a0<\/strong><\/em><\/p>\n<p>Are you a young person and want to start giving blood but are unsure of what goes on? A regular young donor Fay, takes you through what it&#8217;s like, listen here:\u00a0https:\/\/www.mixcloud.com\/FayCross\/the-abos-of-blood-donation\/<\/p>\n<p>&nbsp;<\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-3095-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/Blood-Donation_mixdown-1.mp3?_=1\" \/><a href=\"https:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/Blood-Donation_mixdown-1.mp3\">https:\/\/blog.westminster.ac.uk\/radio\/wp-content\/uploads\/sites\/65\/2017\/12\/Blood-Donation_mixdown-1.mp3<\/a><\/audio>\n","protected":false},"excerpt":{"rendered":"<p>1. Written Pitch to the Press Office at Give Blood Title: The ABO\u2019s of Blood Donation \u00a0 Delivery date: 2017 Number of episodes: 3 Duration: 6-7 minutes each \u00a0 Synopsis: The amount of young people that donate blood is shockingly&#8230;<\/p>\n","protected":false},"author":563,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-3095","post","type-post","status-publish","format-standard","hentry","category-3year-portfolio"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/posts\/3095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/users\/563"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/comments?post=3095"}],"version-history":[{"count":0,"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/posts\/3095\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/media?parent=3095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/categories?post=3095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/radio\/wp-json\/wp\/v2\/tags?post=3095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}