{"id":11724,"date":"2016-11-11T17:00:59","date_gmt":"2016-11-11T17:00:59","guid":{"rendered":"http:\/\/thevoiceoflondon.co.uk\/?p=11724"},"modified":"2016-11-11T17:00:59","modified_gmt":"2016-11-11T17:00:59","slug":"chanel-rouge-allure-ink-an-evening-with-alessandra-steinherr","status":"publish","type":"post","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/chanel-rouge-allure-ink-an-evening-with-alessandra-steinherr\/","title":{"rendered":"Chanel Rouge Allure Ink: An evening with Alessandra Steinherr"},"content":{"rendered":"

On behalf of The Voice Of London I was invited down to the launch where I was given an insight into the new products and what’s available..<\/h3>\n

Written by: Grace Brown\u00a0| Sub editor: Jessica Penfold<\/h3>\n

Liquid matte has taken the lipstick world by storm, and more so since Kylie Jenner released her own line of lip kits. The reality star immediately sold out of her range and continues to do so every time she restocks.<\/p>\n

Due to the popularity of her kits, we have seen a huge rise in liquid matte lipsticks from other high-end beauty brands such as M.A.C, Huda Beauty, SmashBox, Lime Crime and now Chanel have released their own special formula fronted by Kristen Stewart.<\/p>\n

\"Chanel's<\/a>

Chanel’s shade ‘152 Choquant’ Rouge Allure Ink. Credit: Chanel<\/p><\/div>\n

For the release of their range of liquid matte lipsticks Rouge Allure Ink, Chanel has opened a new beauty boutique in Spitalfields Market, London. To celebrate the release of the products at the boutique, Chanel collaborated with Glamour Magazine\u2019s beauty director Alessandra Steinherr and celebrity make up artist Zoe Taylor to host an event to the public.<\/p>\n

I was invited along to the store where attendees would receive a complimentary make over from Chanel make-up artists to suit their skin tones, a beauty master class with Zoe Taylor who has worked with a range of celebrities including Rihanna, Bella Hadid and Jenna Coleman, as well as a luxury goody bag featuring an exclusive make up bag which you’re unable to purchase otherwise.<\/p>\n

\"Chanel

Chanel store front in Spitalfields Market. Credit: Grace Brown<\/p><\/div>\n

Outside is adorned with well placed posters, each in shades of the lip colours featuring quotes or Kristen Stewart images. The store itself inside is beautifully lit and laid out with Chanel\u2019s entire range of make up on the left side and perfumes on the right. Steinherr claimed that: \u201cI walked into the store the day before it opened and was like, “Wow this is exactly how I\u2019d want my beauty wardrobe displayed, this is it\u2019\u201d. The new lipstick range is position in the middle of the room as its main feature.<\/p>\n

\"Chanel's

Chanel’s range of iconic perfumes. Credit: Grace Brown<\/p><\/div>\n

During a very intimate master class with Zoe Taylor which lasted for half an hour, a guest is picked to have their make up done using the new range from Chanel including their \u2018Architectonic\u2019 eye shadow palette, a beautiful take on the smoky eye with matte and shimmering hues. The \u2018Joues Contraste\u2019 blusher that is a fluorescent pinks in appearance, but beautifully sheer on application. Unsurprisingly the main focus was for the lipstick with a range of eight colours. On sale for \u00a326, many of the colours have already sold out in stores including Alessandra\u2019s favourite \u2018152 Choquant\u2019, she reveals: \u201cIt\u2019s my favourite Chanel Rouge Ink. It is literally sold out everywhere at the moment.\u201d<\/p>\n

\"Zoe

Zoe Taylor’s master class at Chanel Spitalfields. Credit: Grace Brown<\/p><\/div>\n

Chanel promises a deeply pigmented but weightless long lasting liquid matte lipstick with eight-hour coverage for a \u2018daring allure that never goes unnoticed\u2019. \u00a0Zoe Taylor informs us: \u201c It\u2019s 50% ink and 50% matte lipstick. It wont budge even if you\u2019re eating or drinking and it really does last all day.\u201d This was reiterated several times by Chanel make up artist Aimee Foster, 24 who was in charge of my make up.<\/p>\n

Created using natural waxes and oils, the matte lipstick ensures to keep your lips relieved from the dryness usually associated with liquid matte lipsticks. To ensure longevity, Taylor tells us: \u201cI personally always use a lip liner underneath the lipstick \u2013 you can use it on top of the lipstick, but underneath it just helps to create and maintain a sharp edge, not that this lipstick bleeds.\u201d<\/p>\n

\"Myself

Myself and Alessandra Steinherr. Credit: Grace Brown.<\/p><\/div>\n

Alessandra is humble and grateful when receiving praise for the event tonight and is keen to talk about upcoming events she\u2019s working on. When asked about Glamour Magazine\u2019s hugely successful beauty festival earlier this year she tells me: \u201cI\u2019m working on the second beauty festival now, I\u2019m currently just locking in brands and guests for the speakers.\u201d While she wont reveal who\u2019s been selected to feature at the two day event, she does inform me \u201cThe festival is going to be earlier next year, it\u2019s going to be in March around the 11th<\/sup> \u2013 13th<\/sup>.”<\/sub><\/p>\n

While you may have to wait a while for a huge beauty event like the Glamour Beauty Festival, head down to Chanel\u2019s Spitalfield\u2019s store now to find out your perfect Rouge Allure Ink for some everyday glamour.<\/p>\n

Buy Chanel’s Rouge Allure Ink here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

On behalf of The Voice Of London I was invited down to the launch where I was given an insight into the new products and what’s available.. Written by: Grace Brown\u00a0| Sub editor: Jessica Penfold…<\/p>\n","protected":false},"author":476,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,51,82],"tags":[227,732,744,1251,2285,2656,3394,3769,3932,4309,5341,6753,6756],"class_list":["post-11724","post","type-post","status-publish","format-standard","hentry","category-beauty","category-fashion","category-lifestyle","tag-227","tag-bbloggers","tag-beauty","tag-chanel","tag-fashion","tag-glamour","tag-journalism","tag-london","tag-make-up","tag-mua","tag-rouge-allure-ink","tag-voice-of-london","tag-voiceoflondon"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/11724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/users\/476"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/comments?post=11724"}],"version-history":[{"count":0,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/11724\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/media?parent=11724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/categories?post=11724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/tags?post=11724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}