{"id":12352,"date":"2016-11-15T10:30:22","date_gmt":"2016-11-15T10:30:22","guid":{"rendered":"http:\/\/thevoiceoflondon.co.uk\/?p=12352"},"modified":"2016-11-15T10:30:22","modified_gmt":"2016-11-15T10:30:22","slug":"holidays-are-coming-and-so-is-the-big-red-truck","status":"publish","type":"post","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/holidays-are-coming-and-so-is-the-big-red-truck\/","title":{"rendered":"Holidays are coming and so is the &#8216;Big red truck&#8217;"},"content":{"rendered":"<div id=\"attachment_12355\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12355\" class=\"size-full wp-image-12355\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2016\/11\/Christmas-truck-1.jpg\" alt=\"Source:Flickr\" width=\"1024\" height=\"683\" \/><p id=\"caption-attachment-12355\" class=\"wp-caption-text\">Source:Flickr<\/p><\/div>\n<h3><strong>When you think of Coca-Cola you think of Santa Claus. When you think of Santa Claus you think of a chubby, elderly man with a white beard, red cheeks holding a bottle of our favourite beverage in the world. Coca-cola has been with us for generations and because of the love we share for it, it wants to keep that bond strong and continue it\u2019s path with us and the generations to come.<\/strong><\/h3>\n<h3><strong>Reporter:Maria-Christina Chougkaeva | Sub-editor: Visnja Marjanovic<\/strong><\/h3>\n<div id=\"attachment_12362\" style=\"width: 216px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12362\" class=\"wp-image-12362 size-medium\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2016\/11\/1502114981_1338e223f9_b-206x300.jpg\" alt=\"Source: Flickr\" width=\"206\" height=\"300\" \/><p id=\"caption-attachment-12362\" class=\"wp-caption-text\">Source: Flickr<\/p><\/div>\n<p><span style=\"font-weight: 400\">Introduced to us back in 1886, Coca-Cola has a top secret formula that makes it so special and so different to every other refreshing drink. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Coca-Cola has always been in our home and most of us drink it occasionally while having lunch or dinner. Summer is when we get to refresh ourselves adding ice cubes to our glass of coke.Yet Christmas is a very special occasion. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Since Coca-Cola is an American company it always reflected something that an ordinary family, living in America, loves and has it in their homes. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Christmas is a very significant time of the year,where you have your family members writing wish-lists, children getting excited for the day they open their presents and people outside smiling to everyone, as they get to be kids again\u2026 What makes Christmas even more special is the fact that family members and friends get reunited and share stories and create new memories. Yet that is just the atmosphere you experience at home. People made sure to expand that Christmas spirit outside in the streets, where they have decorations, lights, people dressed up as Santa Claus and sales assistants wishing you a \u2018Merry Christmas\u2019 as you leave the stores with your hands full of goody bags. Of course the freezing weather is also something that makes the holidays even better.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Coca-Cola takes advantage of that special moment and takes that extra step when it comes to adverts and marketing. But most importantly it takes that extra step in order to make us experience the feeling of warmth, love and release the festive spirit.<\/span><\/p>\n<p><span style=\"font-weight: 400\">How do they do that? Well the answer to that question is simple\u2026 with a little magic!<\/span><\/p>\n<p><span style=\"font-weight: 400\">Christmas for many of us is linked to Coca-Cola, with adverts that are funny but at the same time make us emotional and the Christmas truck that marks the countdown of Christmas. <\/span><\/p>\n<p><span style=\"font-weight: 400\">This year the big lorry decorated with Christmas lights will travel around the UK and bring that additional excitement for the holidays to every single person, as no matter how old we grow, we are still children deep inside.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_12359\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12359\" class=\"wp-image-12359 size-full\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2016\/11\/christmas-truck-2.jpg\" alt=\"Source: Flickr\" width=\"1024\" height=\"768\" \/><p id=\"caption-attachment-12359\" class=\"wp-caption-text\">Source: Flickr<\/p><\/div>\n<div id=\"attachment_12358\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-12358\" class=\"wp-image-12358\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2016\/11\/christmas-truck-3.jpg\" alt=\"Source: Wikimedia Commons\" width=\"1024\" height=\"549\" \/><p id=\"caption-attachment-12358\" class=\"wp-caption-text\">Source: Wikimedia Commons<\/p><\/div>\n<p><span style=\"font-weight: 400\">If you are one of those people, which you sure are, who would like to go with your family or friends to see the iconic truck up close, don\u2019t forget to take pictures and tag us on Instagram @voiceoflondon @voiceoflondonfood<\/span><\/p>\n<p><span style=\"font-weight: 400\">While visiting the event you will get the chance to take a photo with the red truck after you wander around winter wonderland. You will also be given 150ml can of Coca-Cola of your choice and enjoy a Christmas animation that will be projected on the truck itself.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The red truck will be visiting 44 locations \u00a0in the UK, so you will definetley get the chance to experience this amazing opportunity. The information is listed below:<\/span><\/p>\n<h3><b>Dates and locations<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Bishops Square, London &#8211; 17th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Glasgow &#8211; 18th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Ayr &#8211; 19th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Dundee &#8211; 20th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Carlisle &#8211; 22nd Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Yeovil &#8211; 22nd Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Exeter &#8211; 23rd Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Newcastle upon Tyne &#8211; 23rd Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Cardiff &#8211; 24th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Sunderland &#8211; 24th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Bristol &#8211; 25th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Leeds &#8211; 25th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Scarborough &#8211; 26th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Swindon &#8211; 26th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Bradford &#8211; 27th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Milton Keynes &#8211; 27th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Bournemouth &#8211; 29th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Wrexham &#8211; 29th Nov<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Southampton &#8211; 30th Nov <\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Watford &#8211; 1st Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Manchester &#8211; 1st Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Intu Trafford Centre, Manchester &#8211; 2nd Dec <\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Lancaster &#8211; 3rd Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Liverpool &#8211; 4th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">The O2 Greenwich, London &#8211; 3rd Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">The O2 Greenwich, London &#8211; 4th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Baldock &#8211; 6th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">St Helens &#8211; 6th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Harlow &#8211; 7th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Doncaster &#8211; 8th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Ipswich &#8211; 8th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Cleethorpes &#8211; 9th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Norwich &#8211; 9th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Lincoln &#8211; 10th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Northampton &#8211; 11th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Leicester &#8211; 13th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Peterborough &#8211; 13th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Leyton Mills, London &#8211; 14th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Telford &#8211; 14th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Southend &#8211; on &#8211; Sea &#8211; 15th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Birmingham &#8211; 17th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Eastbourne &#8211; 17th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Coca-Cola London Eye, London &#8211; 18th Dec<\/span><\/h3>\n<\/li>\n<li style=\"font-weight: 400\">\n<h3><span style=\"font-weight: 400\">Leicester Square, London &#8211; 20th Dec<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">As soon as you see the red Coca-Cola truck in your city, you know that \u2018<\/span><span style=\"font-weight: 400\">Coca-Cola \u2026 makes good things taste better\u2019 <\/span><span style=\"font-weight: 400\">this Christmas. Don\u2019t forget to share your love for Coca-Cola with you red truck pictures by tagging us @voiceoflondonfood and @cocacolaeu on Instagram <\/span><\/p>\n<h3><span style=\"font-weight: 400\">Merry Christmas <\/span><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>When you think of Coca-Cola you think of Santa Claus. When you think of Santa Claus you think of a chubby, elderly man with a white beard, red cheeks holding a bottle of our favourite&#8230;<\/p>\n","protected":false},"author":476,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[1332,1424,1425,3769,5432,6586],"class_list":["post-12352","post","type-post","status-publish","format-standard","hentry","category-food","tag-christmas","tag-coca-cola","tag-cocacola","tag-london","tag-santa","tag-united-kingdom"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/12352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/users\/476"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/comments?post=12352"}],"version-history":[{"count":0,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/12352\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/media?parent=12352"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/categories?post=12352"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/tags?post=12352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}