{"id":17903,"date":"2017-11-10T17:00:53","date_gmt":"2017-11-10T17:00:53","guid":{"rendered":"http:\/\/thevoiceoflondon.co.uk\/?p=17903"},"modified":"2017-11-10T17:00:53","modified_gmt":"2017-11-10T17:00:53","slug":"10-beauty-brands-for-diverse-skin-tones","status":"publish","type":"post","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/","title":{"rendered":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES"},"content":{"rendered":"
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photo by Whitney Ajudua<\/p><\/div>\n

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After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base.<\/span><\/p>\n

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\u2018Every time I go into Selfridges I am severely limited to what I can buy because most brands have either discontinued my shade or don\u2019t even have It\u2019<\/span><\/i><\/p>\n

–<\/span>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/span>Jolene Abas, 20<\/b><\/p>\n

Fenty Beauty\u2019s 40-shade launch right out the gate is a long-overdue approach that all cosmetic brands need to follow. Rihanna definitely set the bar high for other brands and showed how the beauty industry is improving. However, there is still a lot to be done, in order to serve black women in the right way. Yet, it is a step forward, so hats off to you, RiRi.<\/span><\/p>\n

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photos by Whitney Ajudua<\/strong><\/p><\/div>\n

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It is fair to say that women with darker complexions now have a widespread variety of concealers, foundations and powders to choose from, as well as high-pigment lipsticks and rosy blushes that pop on every skin tone. If you are still uncertain of what makeup brands to visit, here\u2019s a little help on the 10 top beauty brands for diverse skin tones:<\/span><\/p>\n

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\u00a0 \u00a0 1. Fenty Beauty<\/b><\/p>\n

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Fenty Beauty pro filter Soft Matte Longwear Foundation. \u00a326. Harvey Nichols or\u00a0www.fentybeauty.com<\/a><\/p>\n

2.\u00a0\u00a0Lancome teint idole ultra 24hrs<\/strong><\/p>\n

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Lancome teint idole ultra 24hrs. \u00a331.50. Debenhams\u00a0<\/a><\/p>\n

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3. L’oreal true match\u00a0<\/strong><\/p>\n

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L’oreal true match foundation. \u00a39.99. Superdrug\u00a0<\/a><\/p>\n

4. Black Opal<\/strong><\/p>\n

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Black Opal foundation. \u00a315. Black Opal beauty<\/p>\n

5. Estee Lauder<\/strong><\/p>\n

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Est\u00e9e Lauder Double Wear Stay-In-Place Foundation. \u00a332.50. John Lewis<\/a>
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6. Nars<\/strong><\/p>\n

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Nars Cosmetics Sheer Glow Foundation. \u00a333. House of Fraser<\/a><\/p>\n

7. Sleek<\/strong><\/p>\n

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sleek new skin revive foundation. \u00a38.99. Superdrug<\/a><\/p>\n

8. Smashbox<\/strong><\/p>\n

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Smashbox Studio Skin 15 Hour Wear Hydrating Foundation. \u00a329.50. Boots<\/a><\/p>\n

9. Black Up<\/strong><\/p>\n

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Black Up cream foundation. \u00a329.50. Debenhams<\/a><\/p>\n

10. Mac<\/strong><\/p>\n

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Mac match-master foundation. \u00a329.50. Mac cosmetics<\/a><\/p>\n

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Words: Whitney Ajudua| Subbed: Alina<\/strong><\/p>\n

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    After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their…<\/p>\n","protected":false},"author":476,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-17903","post","type-post","status-publish","format-standard","hentry","category-fashion"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/17903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/users\/476"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/comments?post=17903"}],"version-history":[{"count":0,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/17903\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/media?parent=17903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/categories?post=17903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/tags?post=17903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}