{"id":17903,"date":"2017-11-10T17:00:53","date_gmt":"2017-11-10T17:00:53","guid":{"rendered":"http:\/\/thevoiceoflondon.co.uk\/?p=17903"},"modified":"2017-11-10T17:00:53","modified_gmt":"2017-11-10T17:00:53","slug":"10-beauty-brands-for-diverse-skin-tones","status":"publish","type":"post","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/","title":{"rendered":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES"},"content":{"rendered":"<div id=\"attachment_18045\" style=\"width: 315px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0447-1.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18045\" class=\"wp-image-18045\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0447-1.jpg\" alt=\"\" width=\"305\" height=\"299\" \/><\/a><p id=\"caption-attachment-18045\" class=\"wp-caption-text\">photo by Whitney Ajudua<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><i><span style=\"font-weight: 400\">\u2018Every time I go into Selfridges I am severely limited to what I can buy because most brands have either discontinued my shade or don\u2019t even have It\u2019<\/span><\/i><\/p>\n<p style=\"text-align: right\"><span style=\"font-weight: 400\">&#8211;<\/span><span style=\"font-weight: 400\">\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><b>Jolene Abas, 20<\/b><\/p>\n<p><span style=\"font-weight: 400\">Fenty Beauty\u2019s 40-shade launch right out the gate is a long-overdue approach that all cosmetic brands need to follow. Rihanna definitely set the bar high for other brands and showed how the beauty industry is improving. However, there is still a lot to be done, in order to serve black women in the right way. Yet, it is a step forward, so hats off to you, RiRi.<\/span><\/p>\n<div id=\"attachment_18000\" style=\"width: 156px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/FullSizeRender-1-1.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18000\" class=\"wp-image-18000\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/FullSizeRender-1-1.jpg\" alt=\"\" width=\"146\" height=\"189\" \/><\/a><p id=\"caption-attachment-18000\" class=\"wp-caption-text\"><strong>photos by Whitney Ajudua<\/strong><\/p><\/div>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18005 alignleft\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/FullSizeRender-4.jpg\" alt=\"\" width=\"153\" height=\"190\" \/><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/FullSizeRender-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18006 alignleft\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/FullSizeRender-5.jpg\" alt=\"\" width=\"192\" height=\"189\" \/><\/a> <a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0436.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18008 alignleft\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0436.jpg\" alt=\"\" width=\"187\" height=\"186\" \/><\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">It is fair to say that women with darker complexions now have a widespread variety of concealers, foundations and powders to choose from, as well as high-pigment lipsticks and rosy blushes that pop on every skin tone. If you are still uncertain of what makeup brands to visit, here\u2019s a little help on the 10 top beauty brands for diverse skin tones:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u00a0 \u00a0 1. Fenty Beauty<\/b><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_18043\" style=\"width: 219px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0446.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18043\" class=\"wp-image-18043\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0446.jpg\" alt=\"\" width=\"209\" height=\"314\" \/><\/a><p id=\"caption-attachment-18043\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Fenty Beauty pro filter Soft Matte Longwear Foundation. \u00a326. Harvey Nichols or\u00a0<a href=\"http:\/\/www.fentybeauty.com\/\">www.fentybeauty.com<\/a><\/p>\n<p><strong>2.\u00a0\u00a0Lancome teint idole ultra 24hrs<\/strong><\/p>\n<div id=\"attachment_18041\" style=\"width: 218px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0445.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18041\" class=\"wp-image-18041\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0445.jpg\" alt=\"\" width=\"208\" height=\"295\" \/><\/a><p id=\"caption-attachment-18041\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Lancome teint idole ultra 24hrs. \u00a331.50. <a href=\"http:\/\/www.debenhams.com\/webapp\/wcs\/stores\/servlet\/prod_10701_10001_121053021099_-1\">Debenhams\u00a0<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>3. L&#8217;oreal true match\u00a0<\/strong><\/p>\n<div id=\"attachment_18046\" style=\"width: 209px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18046\" class=\"wp-image-18046\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0448-1.jpg\" alt=\"\" width=\"199\" height=\"191\" \/><p id=\"caption-attachment-18046\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>L&#8217;oreal true match foundation. \u00a39.99. <a href=\"https:\/\/www.superdrug.com\/L%27Oreal-Paris\/L%27Oreal-Paris-True-Match-Foundation-9-C-Fonce-Froid-30ml\/p\/700861\">Superdrug\u00a0<\/a><\/p>\n<p><strong>4. Black Opal<\/strong><\/p>\n<div id=\"attachment_18055\" style=\"width: 177px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18055\" class=\"wp-image-18055\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0454-1.jpg\" alt=\"\" width=\"167\" height=\"190\" \/><p id=\"caption-attachment-18055\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Black Opal foundation. \u00a315. Black Opal beauty<\/p>\n<p><strong>5. Estee Lauder<\/strong><\/p>\n<div id=\"attachment_18056\" style=\"width: 188px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18056\" class=\"wp-image-18056\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0455.jpg\" alt=\"\" width=\"178\" height=\"222\" \/><p id=\"caption-attachment-18056\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Est\u00e9e Lauder Double Wear Stay-In-Place Foundation. \u00a332.50. <a href=\"https:\/\/www.johnlewis.com\/estee-lauder-double-wear-stay-in-place-foundation-makeup-spf10\/p90279?sku=230876141&amp;s_kwcid=2dx92700026893101261&amp;tmad=c&amp;tmcampid=2&amp;gclid=EAIaIQobChMI1L2v_5601wIV4xbTCh11vATbEAQYBCABEgIjnfD_BwE&amp;gclsrc=aw.ds\">John Lewis<\/a><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0455.jpg\"><br \/>\n<\/a><\/p>\n<p><strong>6. Nars<\/strong><\/p>\n<div id=\"attachment_18052\" style=\"width: 191px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18052\" class=\"wp-image-18052\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0453-1.jpg\" alt=\"\" width=\"181\" height=\"181\" \/><p id=\"caption-attachment-18052\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Nars Cosmetics Sheer Glow Foundation. \u00a333. <a href=\"https:\/\/www.houseoffraser.co.uk\/beauty\/nars-cosmetics-sheer-glow-foundation-30ml\/d255951.pd\">House of Fraser<\/a><\/p>\n<p><strong>7. Sleek<\/strong><\/p>\n<div id=\"attachment_18051\" style=\"width: 203px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18051\" class=\"wp-image-18051\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0451.jpg\" alt=\"\" width=\"193\" height=\"193\" \/><p id=\"caption-attachment-18051\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>sleek new skin revive foundation. \u00a38.99. <a href=\"https:\/\/www.superdrug.com\/Make-Up\/Face\/Foundation\/Sleek-MakeUP-Life-Proof-Foundation-LP23\/p\/729396\">Superdrug<\/a><\/p>\n<p><strong>8. Smashbox<\/strong><\/p>\n<div id=\"attachment_18049\" style=\"width: 279px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18049\" class=\"wp-image-18049\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0450-1.jpg\" alt=\"\" width=\"269\" height=\"269\" \/><p id=\"caption-attachment-18049\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Smashbox Studio Skin 15 Hour Wear Hydrating Foundation. \u00a329.50. <a href=\"http:\/\/www.boots.com\/smashbox-studio-skin-15-hour-wear-hydrating-foundation-10143705\">Boots<\/a><\/p>\n<p><strong>9. Black Up<\/strong><\/p>\n<div id=\"attachment_18047\" style=\"width: 91px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0449-1.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18047\" class=\"wp-image-18047\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0449-1.jpg\" alt=\"\" width=\"81\" height=\"247\" \/><\/a><p id=\"caption-attachment-18047\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Black Up cream foundation. \u00a329.50. <a href=\"http:\/\/www.debenhams.com\/webapp\/wcs\/stores\/servlet\/prod_10701_10001_123889974699?CMP=SSH&amp;tmcampid=28&amp;tmad=c&amp;sku=7250989&amp;placmp=SSH__690656392_39704204373&amp;mkwid=s%7cpcrid%7c181108990016%7cpkw%7c%7cpmt%7c%7cpdv%7cc%7cprd%7c7250989&amp;gclid=EAIaIQobChMIl4rCn6K01wIVjQDTCh0NmAAREAQYASABEgIKTPD_BwE&amp;gclsrc=aw.ds\">Debenhams<\/a><\/p>\n<p><strong>10. Mac<\/strong><\/p>\n<div id=\"attachment_18131\" style=\"width: 202px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0456.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-18131\" class=\"wp-image-18131\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0456.jpg\" alt=\"\" width=\"192\" height=\"147\" \/><\/a><p id=\"caption-attachment-18131\" class=\"wp-caption-text\">photo from Pinterest<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Mac match-master foundation. \u00a329.50. <a href=\"https:\/\/www.maccosmetics.co.uk\/product\/13847\/17339\/products\/makeup\/face\/foundation\/matchmaster-spf-15-foundation?gclid=EAIaIQobChMIxYmG_6S01wIVKijTCh03WgluEAQYASABEgK9APD_BwE&amp;gclsrc=aw.ds&amp;dclid=CK3R0I6ltNcCFQqF7QodSD0Ewg#\/shade\/1\">Mac cosmetics<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Words: Whitney Ajudua| Subbed: Alina<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their&#8230;<\/p>\n","protected":false},"author":476,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-17903","post","type-post","status-publish","format-standard","hentry","category-fashion"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Voice of London\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_GB\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Voice of London - News for young Londoners\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London\" \/>\n\t\t<meta property=\"og:description\" content=\"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2017-11-10T17:00:53+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2017-11-10T17:00:53+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London\" \/>\n\t\t<meta name=\"twitter:description\" content=\"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#blogposting\",\"name\":\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London\",\"headline\":\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES\",\"author\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/author\\\/editor1\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"http:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/wp-content\\\/uploads\\\/sites\\\/64\\\/2017\\\/11\\\/IMG_0447-1.jpg\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#articleImage\"},\"datePublished\":\"2017-11-10T17:00:53+00:00\",\"dateModified\":\"2017-11-10T17:00:53+00:00\",\"inLanguage\":\"en-GB\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#webpage\"},\"articleSection\":\"Fashion\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/category\\\/fashion\\\/#listItem\",\"name\":\"Fashion\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/category\\\/fashion\\\/#listItem\",\"position\":2,\"name\":\"Fashion\",\"item\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/category\\\/fashion\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#listItem\",\"name\":\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#listItem\",\"position\":3,\"name\":\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/category\\\/fashion\\\/#listItem\",\"name\":\"Fashion\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/#organization\",\"name\":\"Voice of London\",\"description\":\"News for young Londoners\",\"url\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/author\\\/editor1\\\/#author\",\"url\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/author\\\/editor1\\\/\",\"name\":\"Voice of London\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7b0504af0db5fce5a2f16c0c09907898f0a04c320fff93b4663da62ef812790a?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Voice of London\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#webpage\",\"url\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/\",\"name\":\"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London\",\"description\":\"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \\u2018Every\",\"inLanguage\":\"en-GB\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/10-beauty-brands-for-diverse-skin-tones\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/author\\\/editor1\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/author\\\/editor1\\\/#author\"},\"datePublished\":\"2017-11-10T17:00:53+00:00\",\"dateModified\":\"2017-11-10T17:00:53+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/#website\",\"url\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/\",\"name\":\"Voice of London\",\"description\":\"News for young Londoners\",\"inLanguage\":\"en-GB\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.westminster.ac.uk\\\/thevoiceoflondon\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London","description":"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every","canonical_url":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#blogposting","name":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London","headline":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES","author":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/author\/editor1\/#author"},"publisher":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/#organization"},"image":{"@type":"ImageObject","url":"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2017\/11\/IMG_0447-1.jpg","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#articleImage"},"datePublished":"2017-11-10T17:00:53+00:00","dateModified":"2017-11-10T17:00:53+00:00","inLanguage":"en-GB","mainEntityOfPage":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#webpage"},"isPartOf":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#webpage"},"articleSection":"Fashion"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon#listItem","position":1,"name":"Home","item":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon","nextItem":{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/category\/fashion\/#listItem","name":"Fashion"}},{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/category\/fashion\/#listItem","position":2,"name":"Fashion","item":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/category\/fashion\/","nextItem":{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#listItem","name":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES"},"previousItem":{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#listItem","position":3,"name":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES","previousItem":{"@type":"ListItem","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/category\/fashion\/#listItem","name":"Fashion"}}]},{"@type":"Organization","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/#organization","name":"Voice of London","description":"News for young Londoners","url":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/"},{"@type":"Person","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/author\/editor1\/#author","url":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/author\/editor1\/","name":"Voice of London","image":{"@type":"ImageObject","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/7b0504af0db5fce5a2f16c0c09907898f0a04c320fff93b4663da62ef812790a?s=96&d=mm&r=g","width":96,"height":96,"caption":"Voice of London"}},{"@type":"WebPage","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#webpage","url":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/","name":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London","description":"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every","inLanguage":"en-GB","isPartOf":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/#website"},"breadcrumb":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/#breadcrumblist"},"author":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/author\/editor1\/#author"},"creator":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/author\/editor1\/#author"},"datePublished":"2017-11-10T17:00:53+00:00","dateModified":"2017-11-10T17:00:53+00:00"},{"@type":"WebSite","@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/#website","url":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/","name":"Voice of London","description":"News for young Londoners","inLanguage":"en-GB","publisher":{"@id":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/#organization"}}]},"og:locale":"en_GB","og:site_name":"Voice of London - News for young Londoners","og:type":"article","og:title":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London","og:description":"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every","og:url":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/","article:published_time":"2017-11-10T17:00:53+00:00","article:modified_time":"2017-11-10T17:00:53+00:00","twitter:card":"summary_large_image","twitter:title":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES - Voice of London","twitter:description":"photo by Whitney Ajudua After 2 zillion years, the beauty industry has finally decided to cater to other skin tones other than the fair-medium camp-white. Seems like things are finally changing. Nowadays, drugstore brands are expanding their shade range to provide deeper tones, making room for a more diverse customer base. \u2018Every"},"aioseo_meta_data":{"post_id":"17903","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2021-08-19 14:19:07","updated":"2025-07-10 10:07:47","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/category\/fashion\/\" title=\"Fashion\">Fashion<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t10 BEAUTY BRANDS FOR DIVERSE SKIN TONES\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon"},{"label":"Fashion","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/category\/fashion\/"},{"label":"10 BEAUTY BRANDS FOR DIVERSE SKIN TONES","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/10-beauty-brands-for-diverse-skin-tones\/"}],"_links":{"self":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/17903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/users\/476"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/comments?post=17903"}],"version-history":[{"count":0,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/posts\/17903\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/media?parent=17903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/categories?post=17903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-json\/wp\/v2\/tags?post=17903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}