{"id":29136,"date":"2018-12-10T18:11:47","date_gmt":"2018-12-10T18:11:47","guid":{"rendered":"http:\/\/thevoiceoflondon.co.uk\/?p=29136"},"modified":"2018-12-10T18:11:47","modified_gmt":"2018-12-10T18:11:47","slug":"the-football-hidden-in-your-fashion","status":"publish","type":"post","link":"https:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/the-football-hidden-in-your-fashion\/","title":{"rendered":"The football hidden in your fashion"},"content":{"rendered":"<p style=\"padding-left: 30px\"><strong>All around the country, there\u2019s a fashion revolution taking place. You might absolutely hate football but take one look through your wardrobe and you\u2019ll see that your fashion has been influenced by the beautiful game. <\/strong><\/p>\n<p><span style=\"font-weight: 400\">You may not own any football shirts but a common trend in the fashion world at the moment is using the templates of football shirts. Major high street brands like <\/span><i><span style=\"font-weight: 400\">Urban Outfitters<\/span><\/i><span style=\"font-weight: 400\"> stock plenty of these kinds of T-shirts. To you, they may just be a pretty nice shirt, but to football fans, it\u2019s easy to see the influence.<\/span><\/p>\n<div id=\"attachment_29143\" style=\"width: 750px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-29143\" class=\"wp-image-29143 size-large\" src=\"http:\/\/blog.westminster.ac.uk\/thevoiceoflondon\/wp-content\/uploads\/sites\/64\/2018\/12\/IMG_2242-768x1024.jpeg\" alt=\"\" width=\"740\" height=\"987\" \/><p id=\"caption-attachment-29143\" class=\"wp-caption-text\">This Ellesse shirt found in Footlocker&#8217;s Marble Arch shop is an obvious football shirt template with a &#8216;badge&#8217; and &#8216;sponsor&#8217;<\/p><\/div>\n<p><span style=\"font-weight: 400\">We decided to see if members of the public would therefore wear football shirts when out socialising with friends. Most said no, but the common theme was that there is a bit of a trend growing around sportswear. This was echoed by <\/span><i><span style=\"font-weight: 400\">Classic Football Shirts <\/span><\/i><span style=\"font-weight: 400\">production specialist Rory. He said \u201cYou go into a lot of vintage shops around the area and they\u2019re actually selling templates of football shirts. What difference does a badge really make?\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">It\u2019s nice to see that my favourite item of clothing is making its way onto the high-street but maybe that\u2019s not enough. We therefore went to visit the best place to look through a huge selection of retro football shirts: <\/span><i><span style=\"font-weight: 400\">Classic Football Shirts<\/span><\/i><span style=\"font-weight: 400\"> London store in Brick Lane.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Rory spent a year in Manchester listing and valuing product after product for the <\/span><i><span style=\"font-weight: 400\">Classic Football Shirts <\/span><\/i><span style=\"font-weight: 400\">website. It\u2019s fair to say he\u2019s a bit of an expert when it comes to retro football shirts. But, he\u2019s not got sick of them. For him, it\u2019s all about the nostalgia they bring. \u201cA lot of the time we get people coming into the shop and talking about how dull and bland and templated a lot of the shirts are nowadays. Obviously, there\u2019s a history behind everything we have in the shop. There\u2019s a lot of harking back to the day when football was a lot less commercialised.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Check out the video to see what Rory, some members of the public and yours truly had to say in full.<\/span><\/p>\n<p>[youtube https:\/\/www.youtube.com\/watch?v=sVz7qlOJv6k&amp;w=560&amp;h=315]<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Words: Samuel Carter | Video: Samuel Carter and Harry Lye | Music:\u00a0https:\/\/www.bensound.com\/<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>All around the country, there\u2019s a fashion revolution taking place. 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