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The Project Support Centre is located in the School of Architecture and the Built Environment at the University of Westminster.

Visit the School of Architecture and the Built Environment

How can hotels achieve the right kind of growth in a digital age? A toolkit for fighting commoditisation

Posted on: 10 October 2013
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Filed under: News

A new point of view paper published by PricewaterhouseCooper looks at the trends in digital impacting the hotel sector, and provides a “toolkit” on how hotels can fight the threat of commoditisation to take advantage of the opportunities of the digital age.

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