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Do you really know your travel customer?
Posted on: 18 October 2012
By: mackene
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EyeforTravel created this video to highlight the changes in the travel industry driven by the economic climate, coupled with the evolving social media and mobile landscape.
Study on the impact of EU policies and the measures undertaken in their framework on tourism
Posted on: 17 October 2012
By: mackene
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The European Commission’s DG Enterprise and Industry has published a study on the impact of EU policies and the measures undertaken in their framework on tourism. This study is made of two volumes : Volume 1examines the impact of different EU policies, and their legislative and non-legislative initiatives, on tourism and its competitiveness. Volume 2 provides a separate guide to EU financial instruments, for stakeholders within the sector to identify and access funding. The study argues that better mainstreaming tourism into other EU policies and raising awareness on the impacts that those policies can have on the tourism sector could contribute to releasing the sector’s full competitive potential, by ensuring that the interest and needs of the tourism industry are fully taken into account when formulating and implementing these policies.
South American Market Overview 2011-2012
Posted on: 16 October 2012
By: mackene
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This report looks at the market conditions affecting investment in hotels and the state of the tourism market in South America.
Tourism marketing return on investment: The impact of displacement
Posted on: 11 October 2012
By: mackene
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The Department for Culture, Media and Sport (DCMS) commissioned TNS and Optimal Economics to deliver a research report that develops an analytical framework for considering displacement, and applies it to the problem of measuring the return on investment to tourism marketing campaigns. The research finds that existing evaluation methods robustly support DCMS investment in tourism marketing, and that campaigns are likely to generate a significant amount of additional non-displaced consumer spending in tourism markets.
Overseas Travel and Tourism: August 2012
Posted on: 11 October 2012
By: mackene
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The number of visitors to the UK fell in August, despite the Olympics, but the amount they spent rose. Overseas residents made three million visits to the UK in the month, down 5% from August 2011, according to the Office for National Statistics.
Hotels in India: Trends and opportunities 2012
Posted on: 11 October 2012
By: mackene
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This report assesses key trends in the market performance of 13 major Indian cities and presents HVS’ outlook of the markets’ performances in the near future. It also outlines existing and future opportunities in the hospitality industry of specific interest to investors, developers and hotel operators.
United Cities and Local Government
Posted on: 11 October 2012
By: mackene
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United Cities and Local Governments (UCLG) represents and defends the interests of local governments on the world stage, regardless of the size of the communities they serve. Headquartered in Barcelona, the organisation’s stated mission is: To be the united voice and world advocate of democratic local self-government, promoting its values, objectives and interests, through cooperation between local governments, and within the wider international community. Some of the issues covered include: climate change, sustainable development, migration, responsible tourism, disaster risk reduction, urban mobility, urban strategic planning, and water.
Delivering a Golden Legacy: A growth strategy for inbound tourism to Britain from 2012 to 2020
Posted on: 10 October 2012
By: mackene
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Visit Britain has launched a consultation exercise on a growth strategy for inbound tourism to Britain, with an ambition to reach 40 million visitors by 2020, a 3% year-on-year increase. As part of the consultation, Tourism Economics has prepared four separate forecast scenarios for inbound British tourism, which is also available online. Comments are requested by 9 November 2012.
Social media around the world 2012 report
Posted on: 9 October 2012
By: mackene
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In this report, InSites Consulting offers five insights on the status of social media and more than 2,000 facts and figures about social media in 19 countries.
Spa management workforce and education: Addressing market gaps
Posted on: 2 October 2012
By: mackene
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A new report has been published to help the global spa industry deal with a gap between job opportunities and qualified candidates. It examines the difficulties the industry faces in hiring qualified management personnel. Developed by SRI International (founded as Stanford Research Institute) for the GSWS, the report identifies the root cause of a high demand for talent and proposes recommendations to address the workforce gap.
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