Let me start with a confession. I am not a great fan of acronyms. I know that some of them are an integral part of our language and are universally known. I use these myself. The BBC is the BBC…
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Every year advertising aficionados tune into Super Bowl Sunday, and it’s not because they have a keen interest in American football. It is the advertisement campaigns that drive their curiosity. Growing up in Canada, a close neighbour to this American…
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Can you please tell me a little bit about yourself? (briefly about what you are studying etc) My name is Shivum Kara, I am a 22 year old final year student, studying Business Management with Accounting at Westminster Business School….
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Apple is the company which has brought digital innovation, which has truly inspired me. Technology has advanced so quickly over the past few years that societies have had to adjust their whole lives around it. The Apple iPhone has…
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Google’s first official slogan “Don’t be evil!” revealed much of the intention the founders Larry Page and Sergey Brin had when creating the search engine Google. It worked differently than any other application. Page and Brin wanted a service that…
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Do you want to enhance your career and meet with top employers? If so do not miss this opportunity! The Business Experience Team will be holding their Annual Placements andInternships Fair! Date: Wednesday 12th February 2014 Time: 2:00pm – 4:30pm…
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Paras Fatnani studied the MA Marketing Communications programme at Westminster Business School, graduated in 2009 and is now using his knowledge to help make a difference in the world. He is an ambassador for India at One Young World, often…
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In the current economic climate, digital business innovation is the key for success. In this article, Westminster Business School student Kevin Dean Kowalczyk explains how the gaming platform Steam uses digital solutions to foster successful business innovation. The Steam platform…
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What does someone who is having loft insulation put into their loft in Newcastle-upon-Tyne, an author and poet in the USA, and a dean based in central London, have in common? The answer is Henry Ellis Hoad (1897 – 1917)….
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I always think this is an exciting time – a New Year, new opportunities and aspirations. I know many people make resolutions for the New Year and it is interesting to see how these progress over the year – I…
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