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Strategic Framework for Tourism in England 2010-20: Action Plan consultation

Posted on: 23 January 2012
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The Strategic Framework for Tourism in England 2010 – 2020, launched in March 2010, identified the need to develop a series of Action Plans to assist in coordinating and driving forward priority actions. Nine Action Plans plus the All England Marketing Strategy were published in June 2011 and implementation is being driven forward and monitored with industry partners. Three Action Plans have been working to a different timetable due to the complex nature of the issues they focus on and the need to reflect on the changes to the delivery landscape and Government policy impacting on these three priority areas. These three draft Action Plans have now been published, covering: Quality; Skills; and Transport and tourism. The Action Plans are not exhaustive lists of actions. These are the actions that the public and private sectors need to implement to ensure that the visitor economy in England continues to thrive, compete and grow in this three year period – and in transport’s case – over the ten year life of the Framework. Comments are requested by 1 March 2012.

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